Those who want to establish a company in America can be divided into three groups. In the first group, there are e-commerce companies, whose popularity has increased even more with the pandemic, and those who want to take their business to the global. Amazon, Ebay, Walmart, Etsy are the most popular and important marketplaces for e-commerce in the world. By using these marketplaces, brands can conduct e-commerce in the global market with determined procedures. Again in this market, issues such as market positioning, tax, accounting are very important when doing e-commerce.
In the second group, we can say that medium and large scale producers export products. which can be exported from Turkey; The most basic needs such as automotive, textile, chemical or food are exported. Although they are corporate and well-established companies, the services, procedures and follow-ups that must be applied when entering the American market are also valid for this group.
In the third group, there are start-ups that export ideas and services. Exports of high value-added services such as software, design and business consultancy are also included in this group. The reason why those who want to start a business in the USA are divided into three groups in this way is because the procedures of these individuals or companies vary during the establishment phase. It is important for those who want to take place in the American market to know or determine which category they are in.